Will Video Take Over the World?

Forrester Report: Get Ready for OmniVideo

In a new report called How Video Will Take Over the World, Forrester Research analyst James McQuivey encourages companies to embrace a world where video is everywhere.
by Bill Greenwood
July 7, 2008

Consumers are ready to take their consumption of video to a whole new level, and companies looking to profit from this explosion need to act now, according to a new report issued by Forrester Research vice president and principal analyst James McQuivey.

In How Video Will Take Over the World, McQuivey lays out a vision for a world in which individuals will be able to watch video nearly everywhere on a variety of different devices, in which anyone will be able to produce video, in which remixes and mash-ups will be prevalent, and in which the video industry will become much larger and more influential than ever before. McQuivey calls this vision OmniVideo (OV). read more